Author Archives: Chris Hunter

Last week I was in a meeting and someone said “Isn’t Salesforce just a CRM?” Salesforce started as a CRM but quickly evolved and gave users the ability to extend the platform.  The experience for internal users and external customers is crucial and Salesforce allows you to create a unified one so customers, sales users,Continue reading “Just a CRM”

You’re ready to start adopting a digital stack to help grow your business or replace outdated systems.  Now what? There are 100’s of thousands of applications out there so how do you know what’s the right fit?  How do you ensure it’s adopted internally? And how do you maximize your ROI?  Let’s break it downContinue reading “Going Digital”